[Posaune]

Originally Posted by cellsafemode

I only see one for the camaro. Local dealer sales do not apply since dealers can do whatever they want within reason. This was in regards to Chevy.

0% apr isn't that amazing of an incentive either since the people who qualify for that are already qualifying for extremely low (2% or less) loans.

Chevy did have another incentive. It is not on there now.

[shaffe]

Originally Posted by 90503

The Gen5 V6 had a bare bones, less expensive "LS" model available.

The Gen6 does not include a lesser equipped LS. The LTs are now the base model.

That is also true.

Bascially what I took from the GM authority article, they expected to sell more than they are currently, they are upset that they are not selling the volume they expected but at the same time its not enough for them to super worried about it.

[ssrs2lt]

Middle is better than last ...

[mechramc]

All I can see is that GM is dropping the ball big time....They have done one thing this year....build a better car. It is still not that better that it completely is dominant over the competition. To have a 50th anniversary year and not even advertise that is a different level of stupid imo. If they can not sell the cars now, I wonder what they will have to show for next year - Unless they bring the a10 to the base camaro SS (zero chance of that I think personally), I don't see what they can do to sell cars next year. Factoring in the political mess that is bound to follow after elections, and the expected downfall of economy (It is cyclic and inevitable)....I hope GM doesn't have to be bailed out yet again.

[Raven87]

Originally Posted by ssrs2lt

Middle is better than last ...

Well, barely in the 'middle' - and 'middle' does not mean much when you are nearly dropping back to third!

It would be better if being in the middle had the Camaro just barely BEHIND the Mustang rather than just BARELY ahead of the Challenger, especially with the total number of sales between the two (Mustang vs Challenger) so large.

Either way, it IS a slight - albeit it ever so slight - improvement.

[cellsafemode]

Originally Posted by mechramc

All I can see is that GM is dropping the ball big time....They have done one thing this year....build a better car. It is still not that better that it completely is dominant over the competition. To have a 50th anniversary year and not even advertise that is a different level of stupid imo. If they can not sell the cars now, I wonder what they will have to show for next year - Unless they bring the a10 to the base camaro SS (zero chance of that I think personally), I don't see what they can do to sell cars next year. Factoring in the political mess that is bound to follow after elections, and the expected downfall of economy (It is cyclic and inevitable)....I hope GM doesn't have to be bailed out yet again.

A camaro buyer is one of two people.
1. Wants a car that looks fast but is cheaper than buying a high performance car.

2. Someone who wants a cheap fast looking car and wants to do things to it to make it perform how it looks.

When you've done #2's job for them, you've priced it out of most of your market for both #1 and #2.

The action seems pretty intentional, so the question is if the rebranding of the camaro as a high performance luxury competing coupe is going to work out for them better than a budget performance car meant to just look fast and depend on the aftermarket to drive sales. The former being the traditional camaro marketplace.

[ThatRedFirebird]

I'm genuinely amazed at how much the refresh did for sales. That jump was huge in 2014-15 for what was still the same car underneath. Look at the mountain on the graph!

That said, the Alpha platform is expensive and Camaro is the one ultimately footing the bill...

[mechramc]

Originally Posted by cellsafemode

A camaro buyer is one of two people.
1. Wants a car that looks fast but is cheaper than buying a high performance car.

2. Someone who wants a cheap fast looking car and wants to do things to it to make it perform how it looks.

When you've done #2's job for them, you've priced it out of most of your market for both #1 and #2.

The action seems pretty intentional, so the question is if the rebranding of the camaro as a high performance luxury competing coupe is going to work out for them better than a budget performance car meant to just look fast and depend on the aftermarket to drive sales. The former being the traditional camaro marketplace.

Would you say it has gotten to that level of luxury that it beats an SRT or a GT PP? I mean the interior is cool, but I still wouldn't say it has gotten to that point. I don't own a Camaro yet though...so I wouldn't be the best judge. But curious to know what other 2SS owners think.

[ssrs2lt]

The overall sales and sales by month are down...I can't believe this sales performance was expected much less the goal..that article was interesting

[Indydriver]

129 day supply as of 8/1...OUCH!

Incentives can't be far away followed by plant "furloughs".

[mr02Z/28]

I understand what GM said about making more money on each sale of the 6th Gen Camaro compared to the 5th Gen but what happens when they still keep churning out a large amount of Camaros at the production facility and sales are slumping ??? Do they really make a profit on cars that aren't moving off of lots or selling ???



I would have bought a 6th Gen Camaro but when I went looking, most of the incentives they offered, I did not qualify for and the few dealers in my area aren't budging on price(1SS), so as it goes I am not buying ....

[GTIanZ28]

Originally Posted by cellsafemode

GM Authority says it's a combination of no incentives, high price and a relatively higher price than the 2015 which also does have incentives. Combined with competition that has incentives (mustang) and a lower price (mustang).

So it remains to be seen what GM's gameplan is. Not sure what else you'd expect sales wise when you dont advertise it, you dont do incentives for it, and you have lots of old stock from last year still to get rid of.

plus you're pricing the car out of your target market. Though i guess avoiding being in all the "running over people" memes is a plus.

I've been harping on this since the beginning. Good post and I agree.

I still haven't seen a commercial for the Camaro.

[ChevyRules]

Originally Posted by GTIanZ28

I've been harping on this since the beginning. Good post and I agree.

I still haven't seen a commercial for the Camaro.

I have seen one and it was the stupid focus group based ads showing off how many quality awards Chevy won with the elevator revealing a Chevy.

That's not how you market a performance vehicle......

[mr02Z/28]

I live in Phila PA and rarely see any 6th Gen Camaros on the road ........ I can count on one hand the amount I have seen .... But I said it before, I think price to the average person is too high especially for those who want a V-8, a few posts in the past I mentioned that a guy I work with went to look at the 2016 Camaro 1SS but was disappointed at pricing because he left the Ford dealer with a Convertible Mustang GT for around $38,xxx and his reasoning was "why would I buy a hardtop when I can get a Convertible for around the same price" ......... most folks aren't going to care about true performance unless you are a diehard gear head ...